Elevating Corporate Events: How We Delivered Exceptional Experience for Liferay's Inaugural Italian Customer Summit in Milan

Client Request

American software giant Liferay approached us to organise their inaugural Italian Customer Summit: a challenge we accepted with enthusiasm. The brief was straightforward: find a centrally located venue in Milan, somewhere elegant yet understated, with ample space for meetings, sponsorships, lounging, and catering. With influential attendees, including experts from the Politecnico di Milano, delivering an exceptional experience was crucial.

Our Project

We selected a majestic residence in downtown Milan. This venue offered the perfect blend of prestige and functionality, accommodating a large number of guests while maintaining an air of sophistication and providing state-of-the-art event tech. In close collaboration with Liferay, we designed bespoke common areas and dedicated sponsor corners. The result was a tasteful setup that balanced professionalism and comfort. Subtle floral elements softened the environment, ensuring participants could focus on the meeting activities in a pleasant atmosphere. As a full-service event agency, we oversaw all technical rehearsals and coordinated the event itself, ensuring a seamless experience from start to finish.

Outcome

The event was a major success. Liferay's first Italian convention impressed attendees with its extraordinary location, gourmet catering, and innovative setup. Flexibility and creativity were key throughout the planning process, embodying our cutting-edge approach to event management.